[dropcap]P[/dropcap]ershing has announced the launch of the TØ project, entering a new era in the yachting world. Along with the X Generation, the TØ project will be the builder’s new range and it was conceived to satisfy the new demands of customers, translating and reinventing them as only Pershing can. This project promises a new aesthetic and emotional experience, and it represents a leap forward in the world of avant-garde yachting, a disruptive – and only seemingly impossible – alternative to every yachting experience ever had.
The TØ project will be the fruit of the collaboration between the Ferretti Group’s Product Strategy Committee led by engineer Piero Ferrari, the group’s Engineering Department, and yacht designer Fulvio De Simoni, Pershing creator since the very first model who has enthusiastically embraced this new adventure. The new range promises to be unlike anything ever seen before and will revolutionise the concept of sports yachting, establishing game-changing standards in yachting pleasure while preserving unmatched high technology and performance and designer Fulvio De Simoni’s incomparable style.
The four milestone of the new project are: Design – the distinctive Pershing family feel will be preserved yet take on a new stylistic paradigm with a strong identity; on-board liveability and comfort – spaces and volumes will be maximised and several concepts will be re-engineered to the distinct Pershing style, lots of areas will open up to the sea, navigation comfort and liveability of indoor and outdoor spaces will be amplified; Technology – the technological breakthroughs will live up to the brand promise; Performance – TØ will bring an unprecedented yachting experience to the 25-40-metre market segment, redifining the boundaries of the yachting world.
The first yacht from the new TØ range will be officially presented at the Boot Düsseldorf 2020 show.